Because of a wide range of historical, geographical and social factors, decision-making in Japan is a much more group-oriented activity than in Europe, and Japanese businessmen are as a result much more interested in preserving group harmony and ensuring as broad a consensus as possible rather than trying to reach a deal. Moreover Japanese conceptions of a deal itself are different to those in the west: Whereas in Europe we tend to view a deal as a firm commitment which must be honoured (particularly since it is often the product of long and tough negotiations!) the Japanese are more inclined to see a deal more as an intention within the context of a long term relationship, which is subject to changing circumstances and other factors. As a result, European entrepreneurs often initially find the Japanese negotiating style to be incredibly frustrating. However with the right knowledge and appreciation of the Japanese negotiation process, there is no reason why this should be an obstacle or deterrent EU SMEs investing in Japan.
 Business Negotiations between the Americans and the Japanese, 2010
Table of Contents
- Negotiating with Equals: A Cross-Cultural Application of the Japanese Corporate Hierarchy Value.
- Building Long-Term Personal, Stable and Trustable Business Relationships (A Long-Term Process of Nurturing and Ensuring Trust).
- Provision of References
- Patience: Avoidance of Pressure Towards Japanese Interlocutors
- Japanese side Decision-Making Process
- Japanese Attitude Towards Contracts
- Japanese Attitude Towards Litigation
- Avoidance of Confrontation
- Expert Report
- E-learning Videos