The mission lasts 5 days and is composed of market-specific business seminars, group company visits, one-on-one meetings at a targeted trade fair with showcaseing and networking events to maximize opportunities for the EU participants. In addition, the mission will provide EU clusters the opportunity to benchmark with Japanese clusters during a dedicated session. The mission targeting the Biotechnology sector is organised on the fringes of “BioJapan” Expo in Yokohama (http://www.ics-expo.jp/biojapan).
The objective of the 1 1/2 hour online pre-daparture briefing is to better prepare the mission participants for future meetings with Japanese potential partners.
1st session – About the mission
2nd session – Cross-cultural session: “Your first meeting with Japanese”
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